Coding and Marking Market - Forecast(2021 - 2026)

Coding and Marking Market size was valued at $6,099.57 million in 2019, and it is estimated to grow at a CAGR of 5.84% during 2020-2025. The growth is mainly attributed to the increasing adoption of automation and other advanced technologies in industries and this drives the market growth. Furthermore, stringent regulations in food and pharmaceutical packaging sectors propel market growth.  

Coding and Marking Market Report Coverage

The report: “Coding and Marking Market Forecast (2020-2025)”, by IndustryARC, covers an in-depth analysis of the following segments of the Coding and Marking Market. 
By Technology Type: Continuous Inkjet, Laser Coding, Thermal Transfer Overprinting, Direct Thermal, Thermal Inkjet, Piezo Drop on Demand, Others
By Material: Paper & Cardboard (Plain-Paper/Carton, Top-Coated Paper/Carton, Paper-Based Composites), Plastics, Metal, Others
By Type: Equipment, Consumables, Services
By Color of Material: Brown, White, Others
By Application: Barcode Label Printing, Direct Printing


By End-Use Industry: Healthcare & Pharmaceuticals, Consumer Products (Personal Care & Toiletteries, Food & Beverage, Others), Electronics, Instrument & Machinery, Automotive & Aerospace, Chemicals & Materials, Others
By Geography: North America (U.S., Canada and Mexico); South America (Brazil, Argentina, Chile, Rest of Americas); Europe (U.K., Germany, Italy, France, Spain, Russia, Netherlands, Rest of Europe); APAC (China, Japan, South Korea, India, Austraalia & New Zealnd, Indonesia, Malaysiaa & Rest of APAC); RoW (Middle East & Africa)

Key Takeaways

  • Asia-Pacific (APAC) dominated the Coding and Marking market in term of revenue in 2019 owing to the increasing demand from retail and manufacturing sector.
  • Adoption of advanced technologies such as automation, artificial intelligence technologies in industries is poised to propel the market growth.  
  • Increasing adoption of Coding and Marking in healthcare and pharmaceutical sectors owing to stringent regulations provide opportunities for the market growth. 
  • High price is the major challenge that hampers the market growth.


  • Coding and Marking Market Segment Analysis - By Type
Continuous Inkjet held the major share 34.39% of coding and marking market in 2019 in coding and marking market. This printing technology can be used on various substrates such as boxes, flexible film, cans, glass, plastic, wood, metal, polyethylene terephthalate (PET) and polypropylene (PP). Major advantages associated with this technology involves very high velocity of the ink droplets, that allows significant distance between printhead and substrate, along with very high drop ejection frequency, letting for high-speed printing. Continuous inkjet provides offer high speed, flexibility and easy usage and adoption of this technology in industries drives the market.

Coding and Marking Market Segment Analysis - By Industry Vertical

Healthcare and Pharmaceuticals is the fastest growing segment in Coding and Marking market and estimated to grow at a CAGR of 7.42% during the forecast period 2020-2025 owing to evolution of global pandemic disease and increasing prevalence of chronic diseases. In Healthcare and pharmaceutical sector, coding and marking equipment is used in packaging of various products such as capsules, powders, liquids, ointments in bottles, tubes, boxes and other packaging types. Increasing adoption of coding and marking equipment in healthcare and pharmaceutical sector owing to stringent regulations, brand protection provides opportunities for the market growth.


Coding and Marking Market Segment Analysis - By Geography
Asia-Pacific (APAC) dominated the Coding and Marking market in 2019 with a market share 36%, followed by Europe and APAC owing to the presence of large number of players. China is one of the major countries for manufacturing industry. The State Food and Drug Administration of China (SFDA) regulation major goal is to protect patients from counterfeit pharmaceuticals and traditional Chinese medicines. This regulation also involves assigning unique product identities ‘eCodes’ at different packaging units, a level of combination and verification through the drug electronic supervision system. According to The Korean Customs Service (KCS), South Korea has mandated the labeling and marking requirements for certain products, such as pharmaceuticals, organic food, functional food and food produced through biotechnology. Increasing adoption of packaged foods in food and beverage, Pharmaceutical industry has further propelled the market growth.

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Location: United States

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